EXPERTsuisse focuses on intelligent digital solutions
EXPERTsuisse AG
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EXPERTsuisse AG – Switzerland's leading provider of training and continuing education in the fields of auditing, tax consulting and fiduciary services – has completely revamped its digital brand identity and online presence. The project received several awards at Best of Swiss Web 2026: it was shortlisted in the categories «digital commerce» and «technology» and won bronze in the category «technology».
EXPERTsuisse's previous platform was technically and functionally outdated. There was a clear need for a modern solution that could manage analogue and digital training courses and publications across all systems, synchronise them automatically and market them with minimal maintenance. The focus was on creating a consistent e-commerce logic that would bundle all educational and knowledge content in one place.
The aim was to create an integrated platform with comprehensive shop functionalities – a solution that enables the personalised distribution of physical products as well as flexible access to digital content, courses and subscriptions. The focus was on automated processes, dynamic pricing and a modern, user-oriented interface.
In instride, we have found an experienced, committed and flexible partner who has reliably supported us in the design and implementation of our new digital platform with a website, customer portal, online shop, AI-supported search, library and other functionalities. We particularly appreciate their strategic thinking, technical expertise and close, constructive cooperation throughout all phases of the project. The successful go-live was an important milestone and we look forward to working with instride to implement the next expansion steps.
At a glance
49Dataobject-Types
49 Dataobject-Types
5000+Assets
5000+ Assets
4Languages
4 Languages
2026Bronze at Best of Swiss Web in the «Technology» category
2026 Bronze at Best of Swiss Web in the «Technology» category
Solution
The new platform is based on Pimcore and combines the PIM, DAM, CMS and Coreshop modules into a powerful overall solution. This allows all product and course data to be managed centrally, linked to digital assets and presented dynamically.
At its heart is an integrated web shop for training courses and publications, as well as flexible pricing that takes individual discounts – for members, for example – into account. Payment processing is seamless via established online payment providers such as credit card, invoice or Twint. The system is complemented by automated email workflows for booking confirmations, course documents and targeted follow-up campaigns. Thanks to central asset management (DAM) for course materials, media and publications, AI-supported search functions and context-related recommendations enable a personalised user experience in the shop and knowledge area.
With the relaunch, EXPERTsuisse now has a central, scalable e-commerce and knowledge platform that intelligently links content, products and services.
The seamless connection between course management, web shop and content management significantly reduces maintenance and administration costs.
Members and interested professionals benefit from a modern, personalised user experience – from targeted seminar searches and a convenient purchasing process to immediate access to digital content.
